Foundation Vision

Despite its long and successful history, the Foundation hasn’t reached its full potential. There are more than 100,000 schools in this great country, and we’ve only been able to reach a handful of them.

The United States Marines Youth Foundation wants to expand its reach by increasing the number of schools and youth organizations participating in this program by 20% each year. Additionally, by the 2003 school year, the Foundation hopes to have high schools from every state in the country represented at the National Championships.

In order to reach this aggressive milestone, the United States Marines Youth Foundation, Inc. has developed a comprehensive marketing plan and has embarked on a corporate "Partner in Fitness" campaign to help put this plan into action. The Foundation needs the backing of Corporate America in order to reach America’s youth and to expand the National Youth Physical Fitness Program, the National High School Physical Fitness Program and the Semper Fidelis Award for Musical Excellence program into more schools across the country.

The organized competition gives many of the kids a chance to compete in a competitive sport for the first time. Not every kid can participate in collegiate sports, and not every school can afford to fund additional sports programs. The National Youth Physical Fitness Program offers a solution to both problems. The Fitness Program is designed to accommodate ALL students regardless of their physical capabilities. Additionally, corporate sponsorship offers an incentive for more schools to participate in the program by providing the much needed funding. Over the years, funding for state, regional and national competition has been the responsibility of each team wanting to compete. Coaches and students spend about 95% of their time on fundraisers instead of training. By funding state, regional and national events high school coaches will be able to redirect their fundraising efforts towards enhancing the overall fitness level of their students, while at the same time, preparing their teams for competition.